AVIAREPS has over 30 years of experience providing professional passenger GSA services and tourism marketing to clients around the globe. As the world’s leading GSA and Tourism representation organization, with more than 75 offices in over 70 countries, AVIAREPS represents airlines as well as destinations, hotels, attractions, airports, car and train companies cruise lines, retailers, and import/export organizations, and offers a full suite of B2B and B2C services, which includes sales & reservations, marketing, digital, and PR programs.

General Manager Taiwan (m/f/d)

The General Manager of AVIAREPS Taiwan will provide the overall leadership, commercial development, and operational management of the business across the market. This is a senior commercial role requiring a strong aviation or tourism background, proven business development capabilities, and the ability to operate both strategically and operationally within a fast-paced, client-driven environment. The role offers significant growth potential, with the opportunity to expand responsibilities over time, including broader regional or aviation-focused scope depending on the candidate's profile and capabilities.

Key Responsibilities:

1. Business Development & Growth:

• Drive business growth in Taiwan
• Identify, pursue, and secure new airline, tourism, and travel-related clients
• Lead and contribute to RFPs, proposals, and commercial negotiations
• Expand AVIAREPS' client portfolio and strengthen market presence
• Build and maintain a strong pipeline of new business opportunities

2. Leadership & Team Management:

• Oversee the overall management of Taiwan business
• Work with the team to drive performance and achieve targets
• Lead, mentor, and support the local team to ensure a high-performance culture
• Align team activities with company strategy and client objectives

3. Client Relationship Management:

• Act as the senior point of contact for key clients and partners
• Build strong relationships with airlines, tourism boards, and industry stakeholders
• Ensure delivery excellence across sales, marketing, and representation services
• Provide strategic recommendations and performance insights to clients

4. Operational & Financial Management:

• Oversee day-to-day operations in Taiwan team
• Contribute to budgeting, forecasting, and financial performance tracking
• Ensure efficient resource allocation and cost management
• Monitor business performance and implement improvements where required

5. Strategic Contribution:

• Support the development and execution of business strategies for Taiwan
• Analyze market trends, competitor activity, and commercial opportunities
• Contribute to broader tourism and aviation initiatives as relevant to the role and profile

Qualifications & Experience:

• Minimum 10 years of experience in the aviation or tourism industry in a commercial or sales-related role
• Proven track record in business development and client acquisition
• Experience with the GSA model or in a commercial environment is highly regarded
• Experience in tourism or travel-related sectors is considered a plus
• Strong understanding of tourism, hospitality, partnerships, and market dynamics
• Demonstrated ability to manage a profitable business unit

Profile:

• Strong commercial mindset with a "hunter" mentality
• Entrepreneurial, proactive, and results-driven
• Ability to operate both strategically and hands-on
• Strong network within the aviation industry
• Excellent communication, negotiation, and stakeholder management skills
• Leadership capability with the ability to motivate and guide teams
• Additional Requirements: • Based in Taiwan (Taipei City preferred) • Willingness to travel domestically and internationally as required • Strong understanding of the Taiwan aviation market

Our offer:

• An attractive salary package with a strong bonus component
• An international team with a global office network
• A challenging and responsible position with clear career development opportunities
• A dynamic, success-driven working environment

Are you interested in this position?

For more details, please contact Emilie Groleau:

Emilie Groleau
TPE AVIAREPS Ltd.
Level 1, 139 Dowling Street
Woolloomooloo
2011 Sydney
Australia P +61 (2) 61908780

AVIAREPS
Room 503, 5F, No. 179 Fuxing N. Road
Taipei City 105063
Taiwan
www.aviareps.com